Nick Reynolds and Chris Dobens were about to leave Emerson College Monday and head to the finish line of the Boston Marathon to celebrate with friends when they began receiving calls, warning them not to go.
For the next several hours, the two students remained at Emerson, transfixed by the news of the bombings, as the casualty toll climbed higher.
"Late that night, we were fed up with feeling helpless," said Reynolds, a 20-year-old cinematography major.
Dobens suddenly had an idea.
"Hey, what about T-shirts?" the 18-year-old marketing freshman from Lowell said.
It was a simple idea — "Boston Strong" in bold, yellow letters on a blue background — but "something everyone could get behind to stand in solidarity with the victims of the attacks," Reynolds said.
The two partnered with Ink to the People, a Milwaukee custom T-shirt company that agreed to donate the first 1,500 shirts.
Within 40 hours, Reynolds and Dobens sold 2,245 — "which is crazy," Reynolds said in disbelief — for $20 each, with proceeds going to The One Fund Boston established by Mayor Thomas M. Menino and Gov. Deval Patrick to aid victims of the bombings.
The shirts can be purchased at inktothepeople.com or at facebook.com/StayStrongBostonStrong.
Others who are raising funds for victims include:
• Technology Underwriting Greater Good has raised more than $26,000 from local tech startups and investors for the cause.
• Boston Irish pub Mr. Dooley's will host a fundraiser for The One Fund Boston on Sunday, starting at 2 p.m., with more than 30 musicians playing throughout the day and night. Donations will be collected at the door and through raffles and auctions, and all bar sales will be donated.
• Beginning early next week, 2,000 Dunkin' Donuts restaurants in Massachusetts, Connecticut, Rhode Island and Maine will start collecting customer donations of $1 or more for The One Fund Boston. Canton parent company Dunkin' Brands will make a $100,000 donation. Dunkin' franchises and Stop & Shop both have been sending food to emergency workers and the FBI.
• MassChallenge will provide free coworking space through the end of May to anyone affected by the tragedy, or whose office is not accessible due to the ongoing investigation. For a list of other Boston and Cambridge coworking spaces doing the same, go to: spacewithasoul.org/2013/04/coworking-opens-doors/
• Six nonprofits involved with the Friends With Benefits Gala on April 25 — LONGWOOD Giving, The Boston Bruins Foundation, College BOUND Dorchester, The Doug Flutie Jr. Foundation for Autism, The Ellie Fund and The International RETT Syndrome Foundation — will donate 50 percent of event proceeds to The One Fund Boston.
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